Episode 10 - January 16, 2020

What is a Marketing Layer?

All Systems Go! Marketing Automation and Systems Building with Chris L. Davis
All Systems Go! Marketing Automation and Systems Building with Chris L. Davis
What is a Marketing Layer?
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Ep. 10 – In this episode you’ll learn an approach that I have always taken in marketing but haven’t always been aware. I’m big on automation insurance (documentation) and I want to discuss insurance for your marketing via what I call a “Marketing Layer”.

It is the only way I recommend executing marketing on your website without having to include a web developer or disrupt your website maintenance or design.

What You'll Learn

  • The definition of a marketing layer and why it’s important to implement one
  • How it ensures your marketing is fully functional 99/9% of the time
  • 3 steps to creating your marketing layer
  • Examples of tools that use the marketing layer

Resources Mentioned

Below are a list of tools mentioned in this episode (* denotes affiliate link):

Transcript

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Want to Be a Guest on the Podcast?

We’re currently accepting guests for the podcast that are SaaS owners, marketing automation consultants, and digital professionals that have produced high results with automation.

If that’s you, or you’d like to recommend someone, click here to apply to be a guest.

About the Show

On the show, Chris reveals all of his automation strategies he has learned from working in (and with) a variety of SaaS companies so you can put your business on autopilot quickly and without error.

Discover how to deploy automated marketing, sales, and onboarding systems to scale your business without working long hours to do so.
Chris L. Davis - Chief Automation Officer
Your Host

Chris L. Davis

Chris is an Electrical Engineer turned entrepreneur and the Founder of Automation Bridge. He is an international speaker, facilitator, and startup consultant that specilalizes in scaling profitable processes.

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